All Media Are Extensions Of Some Human

The Task Confronting Contemporary Man Is To Live With The Hidden Ground Of His Activities As Familiarly As Our Literate Predecessors Lived With The Figure Minus Ground.

The Media Have Substituted Themselves For The Older World.

People Don't Actually Read Newspapers - They Get Into Them Every Morning Like A Hot Bath.

Tv Acting Is So Extremely Intimate, Because Of The Peculiar Involvement Of The Viewer With The Completion Or "closing" Of The Tv Image, That The Actor Must Achieve A Great Degree Of Spontaneous Casualness That Would Be Irrelevant In Movie And Lost On The Stage. For The Audience Participates In The Inner Life Of The Tv Actor As Fully As In The Outer Life Of The Movie Star. Technically, Tv Tends To Be A Close-up Medium. The Close-up That In The Movie Is Used For Shock Is, On Tv, A Quite Casual Thing.

"work" Does Not Exist In A Nonliterate World. The Primitive Hunter Or Fisherman Did No Work, Any More Than Does The Poet, Painter, Or Thinker Of Today. Where The Whole Man Is Involved There Is No Work.