Any Company Large Enough To Have A

Most Software Today Is Very Much Like An Egyptian Pyramid With Millions Of Bricks Piled On Top Of Each Other, With No Structural Integrity, But Just Done By Brute Force And Thousands Of Slaves.

As Far As Apple Goes, It Was A Different Company Every Few Years From The Time I Joined In 1984.

When I First Prepared This Particular Talk... I Realized That My Usual Approach Is Usually Critical. That Is, A Lot Of The Things That I Do, That Most People Do, Are Because They Hate Something Somebody Else Has Done, Or They Hate That Something Hasn't Been Done. And I Realized That Informed Criticism Has Completely Been Done In By The Web. Because The Web Has Produced So Much Uninformed Criticism. It's Kind Of A Gresham's Law-bad Money Drives The Good Money Out Of Circulation. Bad Criticism Drives Good Criticism Out Of Circulation. You Just Can't Criticize Anything.

I Made Up The Term "object-oriented," And I Can Tell You I Did Not Have C++ In Mind.

Simple Things Should Be Simple And Complex Things Should Be Possible.