Authenticy In Marketing Is Telling A Story

What Tribes Are, Is A Very Simple Concept That Goes Back 50 Million Years. It's About Leading And Connecting People And Ideas. And It's Something That People Have Wanted Forever.

Fear Is The Dream Killer, The Silent Voice That Pushes Us To Lose Our Passion In A Vain Attempt To Seek Safety.

Yes, I Think It's Okay To Abandon The Big, Established, Stuck Tribe. It's Okay To Say To Them, "you're Not Going Where I Need To Go, And There's No Way I'm Going To Persuade All Of You To Follow Me. So Rather Than Standing Here Watching The Opportunities Fade Away, I'm Heading Off. I'm Betting Some Of You, The Best Of You, Will Follow Me.

Everyone We Interact With Is Changed Forever. The Only Questions Are: How Will They Be Different (and How Different Will They Be), And How Will We Be Different (and How Different Will We Be) As A Result?

Here's Conventional Wisdom: Success Makes You Happy. Happiness Permits You To Be Generous. In Fact, It Actually Works Like This: Generosity Makes You Happy. Happy People Are More Likely To Be Successful.