Emerging Markets Are Hugely Important.

Britain's Great Strength Is Its Innovative, Design And Engineering Natural Ability And We're Not Using It.

Having A Good Idea Is One Thing, But Persuading Other People To Buy It Is Quite Another. Good Inventors Are Polymaths: They Think With Their Hands And Their Brains. They're Experts In Design, Engineering And Business.

I've Obviously Used Fans - I Wouldn't Say All My Life, Because We Couldn't Afford Them When I Was Young, But From My 20s And Onwards We've Had To Use Fans. And I've Always Loathed Them. Everything About Them. The Way You Adjust Them, Getting Them At The Angle You Want. Carrying Them. Cleaning Them. The Danger Of Putting Your Finger In Them.

Children Want The Challenge Of Difficult Tasks - Just Look How Much Better They Are Than Their Parents On A Computer.

Far Too Few Designers Put Any Thought Into Usability, Ending Up With A Great Product That's Completely Inaccessible.