Finding New Ways, More Clever Ways To

Traditional Corporations, Particularly Large-scale Service And Manufacturing Businesses Are Organized For Efficiency. Or Consistency. But Not Joy. Joy Comes From Surprise And Connection And Humanity And Transparency And New...if You Fear Special Requests, If You Staff With Cogs, If You Have To Put It All In A Manual, Then The Chances Of Amazing Someone Are Really Quite Low.

You Win By Trying. And Failing. Test, Try, Fail, Measure, Evolve, Repeat, Persist.

The Way The World Works Now, The Way The Rules Of Engagement Operate, You Can't Claim To Make Sense Out Of The Exterior Without Booking Voyages Into The Interior. Think About It: How Can You Understand 'it' If You Haven't Made Any Effort To Understand 'you'? Because What You're Really Doing Is Establishing A Living, Electrical, Vital, Energetic Connection Between It And You. You're Creating Both Of Them, Simultaneously. A Lot Like Quantum Physics.

The Sooner We Realize That The World Has Changed, The Sooner We Can Accept It And Make Something Of What We've Got. Whining Isn't A Scalable Solution.

If You Can't Sell To 1 In 1000, Why Market To A Million?