Giving Your Team Cover For Their Cowardice

The Only Real Help Is Self-help. Anything Else Is Just Designed To Get You To The Point Where You Can Help Yourself.

The Easiest Thing Is To React. The Second Easiest Thing Is To Respond. But The Hardest Thing Is To Initiate. – When People Ask You To Tell Them What To Do, Resist.

Marketing Is About Spreading Ideas, And Spreading Ideas Is The Single Most Important Output Of Our Civilization.

The Connection Economy Rewards The Leader, The Initiator, And The Rebel.

It's Easier To Love A Brand When The Brand Loves You Back.