If You Want Customers To Hear About

Do You Know What People Want More Than Anything? They Want To Be Missed. They Want To Be Missed The Day They Don't Show Up. They Want To Be Missed When They're Gone.

Nobody Says, 'yeah, I'd Like To Set Myself Up For Some Serious Criticism!' And Yet, The Only Way To Be Remarkable Is To Do Just That.

As Long As You Want To Please Everyone, You Won't Please Anyone.

Marketing Management Is Now Tribal Leadership.

If You're Not Willing To Face The Abyss Of Choice, You Will Almost Certainly Not Spend Enough Time Dancing With Opportunity.