Mainly, My Job Is To Be On

...it's Always Been Difficult For Us To Lead An Examined Life As A Corporation. I've Always Felt Like A Company Has The Responsibility To Not Wait For The Government To Tell It What To Do, Or To Wait For The Consumer To Tell It What To Do, But As Soon As It Finds Out It's Doing Something Wrong, Stop Doing It.

You Have To Remember This Was The '60s, When Climbing Was Dangerous And Sex Was Safe.

I Believe The Accepted Model Of Capitalism That Demands Endless Growth Deserves The Blame For The Destruction Of Nature, And It Should Be Displaced. Failing That, I Try To Work With Those Companies And Help Them Change The Way They Think About Our Resources.

The Revolution Starts At The Bottom.

How You Climb A Mountain Is More Important Than Reaching The Top