Marketing Is The Distinguishing, Unique Function Of

The Only Real Difference Between One Organization And Another Is The Performance Of Its People.

Growth That Adds Volume Without Improving Productivity Is Fat. Growth That Diminishes Productivity Is Cancer.

The Computer, Being A Mechanical Moron, Can Handle Only Quantifiable Data.

Leaders Grow; They Are Not Made.

During Periods Of Discontinuous, Abrupt Change, The Essence Of Adaptation Involves A Keen Sensitivity To What Should Be Abandoned - Not What Should Be Changed Or Introduced. A Willingness To Depart From The Familiar Has Distinct Survival Value.