People Like Secrets. Creative People Really Like

Hire For Passion And Intensity; There Is Training For Everything Else.

If You Really Want You People To Innovate, Buy A Science Fiction Book, Tear Off The Covers, And Tell Them It's History.

Every Company Needs To Have A Skunkworks, To Try Things That Have A High Probability Of Failing. You Try To Minimize Failure, But At The Same Time, If You're Not Willing To Try Things That Are Inherently Risky, You're Not Going To Make Progress.

We're Moving Away From A Credentialed Society To A Merit Society.

I Founded Atari In My Garage In Santa Clara While At Stanford. When I Was In School, I Took A Lot Of Business Classes. I Was Really Fascinated By Economics. You End Up Having To Be A Marketeer, Finance Maven And A Little Bit Of A Technologist In Order To Get A Business Going.