The Absence Of Clutter Is Just A

If Something Is Going To Be Better, It Is New, And If It's New You Are Confronting Problems And Challenges You Don't Have References For.

The Best Ideas Start As Conversations.

Very Often Design Is The Most Immediate Way Of Defining What Products Become In People's Minds.

When You're Trying To Solve A Problem On A New Product Type, You Become Completely Focused On Problems That Seem A Number Of Steps Removed From The Main Product. That Problem Solving Can Appear A Little Abstract, And It Is Easy To Lose Sight Of The Product.

The Design Process Is About Designing And Prototyping And Making. When You Separate Those, I Think The Final Result Suffers.