The Arts Tend To Be More Liberal.

Today Everyone, Whether They Know It Or Not, Is In The Emotional Transportation Business. More And More, Success Is Won By Creating Compelling Stories That Have The Power To Move People To Action. Simply Put, If You Can’t Tell It, You Can’t Sell It.

Social Cohesion Was Built Into Language Long Before Facebook And Linkedin And Twitter - We're Tribal By Nature. Tribes Today Aren't The Same As Tribes Thousand Of Years Ago: It Isn't Just Religious Tribes Or Ethnic Tribes Now: It's Sports Fans, It's Communities, It's Geography.

With A Purposeful Story, You Can Change A "wanna Be" To A "gonna Be" To A "be".

Language Is A More Recent Technology. Your Body Language, Your Eyes, Your Energy Will Come Through To Your Audience Before You Even Start Speaking.

The Seminal Elements Of What Makes A Story Great - Challenge, Struggle, Resolution - Are The Same Whether We're Talking About Story Content For A Movie Such As 'rain Man,' Or Telling A Purposeful Story To Forge New Business Relationships Or Conclude A Fruitful Transaction, Such As Acquiring An Nba Franchise.