The More Detailed The Plan, The Easier

We Have Never Considered Any Costs As Fixed. Therefore We First Reduce The Price To A Point Where We Believe More Sales Will Result. Then We Go Ahead And Try To Make The Price. We Do Not Bother About The Costs. The New Price Forces The Cost Down.

Before Everything Else, Getting Ready Is The Secret Of Success.

Business Is Never As Healthy As When, Like A Chicken, It Must Do A Certain Amount Of Scratching For What It Gets.

Failure Is Simply The Opportunity To Begin Again, This Time More Intelligently.

The Thing To Do With Money Is To Put It Back Into Yourself, Into Your Work, Into The Thing That Is Important, Into Whatever You Are So Much Interested In That It Is More Important Than Money.