The Way You Make Something Happen Is

Any Customer That Walks Away, Disrespected And Defeated, Represents Tens Of Thousands Of Dollars Out The Door, In Addition To The Failure Of A Promise The Brand Made In The First Place. You Can't See It But It's Happening, Daily.

Average Feels Safe But It's Not. It's Invisible.

If Your Organization Requires Success Before Commitment, It Will Never Have Either.

If You Hear My Idea But Don't Believe It, That's Not Your Fault; It's Mine. If You See My New Product But Don't Buy It, That's My Failure, Not Yours. If You Attend My Presentation And You're Bored, That's My Fault Too.

Figure Out The People Part And The Technology Gets A Whole Lot Simpler.