This Oak Tree And Me, We're Made

Each Of Us Is A Tiny Being, Permitted To Ride On The Outermost Skin Of One Of The Smaller Planets For A Few Dozen Trips Around The Local Star.

The Universe Seems Neither Benign Nor Hostile, Merely Indifferent.

Present Global Culture Is A Kind Of Arrogant Newcomer. It Arrives On The Planetary Stage Following Four And A Half Billion Years Of Other Acts, And After Looking About For A Few Thousand Years Declares Itself In Possession Of Eternal Truths. But In A World That Is Changing As Fast As Ours, This Is A Prescription For Disaster. No Nation, No Religion, No Economic System, No Body Of Knowledge, Is Likely To Have All The Answers For Our Survival. There Must Be Many Social Systems That Would Work Far Better Than Any Now In Existence. In The Scientific Tradition, Our Task Is To Find Them.

We've Tended In Our Cosmologies To Make Things Familiar. Despite All Our Best Efforts, We've Not Been Very Inventive. In The West, Heaven Is Placid And Fluffy, And Hell Is Like The Inside Of A Volcano. In Many Stories, Both Realms Are Governed By Dominance Hierarchies Headed By Gods Or Devils. Monotheists Talked About The King Of Kings. In Every Culture We Imagined Something Like Our Own Political System Running The Universe. Few Found The Similarity Suspicious.

There Are Huge Advertising Budgets Only When There's No Difference Between The Products. If The Products Really Were Different, People Would Buy The One That's Better. Advertising Teaches People Not To Trust Their Judgment. Advertising Teaches People To Be Stupid.