We Do Not Choose Survival As A

It Is A Mistake To Suppose That The Whole Issue Is How To Free Man. The Issue Is To Improve The Way In Which He Is Controlled.

Problem-solving Typically Involves The Construction Of Discriminative Stimuli

What Is Love Except Another Name For The Use Of Positive Reinforcement? Or Vice Versa.

Behavior Is Shaped And Maintained By Its Consequences

Many Instructional Arrangements Seem "contrived," But There Is Nothing Wrong With That. It Is The Teacher's Function To Contrive Conditions Under Which Students Learn. It Has Always Been The Task Of Formal Education To Set Up Behavior Which Would Prove Useful Or Enjoyable Later In A Student's Life.