You've No Future Unless You Add Value,

Sometimes You Lose - Perhaps Because You Play Against The Very Best, Or Because Surprises Happen - But If There Is Organizational Confidence, You Bounce Back From Losses And Convert Them To Successes.

Perpetuating Success Or Sliding Into Decline Is The Result Of Many Intersecting Forces That Reinforce One Another Directly And Indirectly. They Are Both Cause And Effect Of Winning Or Losing. Winning Generates Positive Forces, Losing Generates Negative Forces.

Leaders Must Pick Causes They Won't Abandon Easily, Remain Committed Despite Setbacks, And Communicate Their Big Ideas Over And Over Again In Every Encounter.

The Behavior Of People And The Culture Of An Organization Are Very Different In Winning Streaks And Losing Streaks. But What Both Have In Common Is Their Momentum - Once Winners' Or Losers' Habits And Culture Take Hold, They Tend To Perpetuate Themselves.

Not Everyone In An Organization Is In A Position To Accumulate Power Through Competent Performance Because Most People Are Just Carrying Out The Ordinary And The Expected - Even If They Do It Very Well. The Extent To Which A Job Is Routinized Fails To Give An Advantage To Anyone Doing It Because 'success' Is Seen As Inherent In The Very Establishment Of The Position And The Organization Surrounding It. Neither Persons Nor Organizations Get 'credit' For Doing The Mandatory Or The Expected.