Design Is The Last Great Competitive Advantage.

Acknowledge To Yourself That The Factory Job Is Dead. Having A Factory Job Is Not A Natural State. It Wasn't At The Heart Of Being Human Until Very Recently. We've Been Culturally Brainwashed.

The First Rule Of Doing Work That Matters: Go To Work On A Regular Basis.

Little Changes Cost You. Big Changes Benefit You By Changing The Game, But Only If You Go First.

It's Time To Stop Complying With The System And Draw Your Own Map. Stop Settling For What's Good Enough And Start Creating Art That Matters.

Living With Doubt ... Is Almost Always More Profitable Than Living With Certainty. People Don't Like Doubt, So They Pay Money And Give Up Opportunities To Avoid It. Entrepreneurshi P Is Largely About Living With Doubt. If You Need Reassurance, You're Giving Up Quite A Bit To Get It. On The Other Hand, If You Can Get In The Habit Of Seeking Out Uncertainty, You'll Have Developed A Great Instinct.