I Am Confident Our Best Years Lie

Gaming Has Kind Of Evolved A Bit. More People Play On Portable Devices. Where We Might Go In The Future, We'll See. Customers Love Games. I'm Not Interested In Being In The Console Business In What Is Thought Of As Traditional Gaming. But Apple Is A Big Player Today And Things In The Future Will Only Make That Bigger.

I Think Anything Can Be Forced To Converge. The Problem Is That Products Are About Tradeoffs, And You Begin To Make Tradeoffs To The Point Where What You Have Left At The End Of The Day Doesn't Please Anyone. You Can Converge A Toaster And A Refrigerator, But Those Things Are Probably Not Going To Be Pleasing To The User.

From Our Point Of View It's Important That Apple Not Be The Developer For The World. We Can't Take All Of Our Energy And All Of Our Care And Finish The Painting, Then Have Someone Else Put Their Name On It.

Apple Has A Culture Of Excellence That Is, I Think, So Unique And So Special. I'm Not Going To Witness Or Permit The Change Of It.

Apple Watch Is The Most Personal Device We've Ever Created.