In The Long Term, You Have To

About Half My Work In Education Is U.s. Political Reform Around School Districts And Charter Schools, And Creating More Room For Entrepreneurial Organizations To Develop. And About Half On Technology, Which I Look At As A Global Platform.

Human Entertainment Will Have Moved On To Something New. Then The Ultimate Challenge For Us Is, Can We Figure Out What That New Form Of Entertainment Is?

But It May Be One Of Our Best Markets In The Long Term Because When The Japanese Society Embraces A Brand It Is A Very Deep Connection, So We're Willing To Make That Investment Knowing That It's Not The Quick Route To Success That Might Be In Other Countries.

When There's An Ache, You Want To Be Like Aspirin, Not Vitamins. Aspirin Solves A Very Particular Problem Someone Has, Whereas Vitamins Are A General "nice To Have" Market.

Tomorrow When You Come To Work, If It Doesn't Make The Customer Happy, Move The Business Forward, And Save Us Money - Don't Do It.