Once You Break The Social Norm And

Because Cheating Is Easier When We Can Justify Our Behavior, People Often Cheat In Small Amounts: We Can Come Up With An Excuse For Stealing Post-it Notes, But It Is Much More Difficult To Come Up With An Excuse For Taking $10,000 From Petty Cash.

That When Given The Opportunity, Many Honest People Will Cheat.

When It Comes To The Mental World, When We Design Things Like Health Care And Retirement And Stock Markets, We Somehow Forget The Idea That We Are Limited. I Think That If We Understood Our Cognitive Limitations In The Same Way That We Understand Our Physical Limitations … We Could Design A Better World.

The Things That Motivate Us Are To Help Other People, To Feel That We're Useful, To Feel That We're Getting Better, To Feel That We Are Kind Of Living To Our Potential, To Get A Sense Of Meaning. All Of Those Things Are Positive.

I Always Found The Appeal To The Market Gods A Bit Odd. Why Would The Market Fix Mistakes Instead Of Aggravating Them?