The Computer Industry Is Creatively Bankrupt.

We're Very Genuinely Designing The Best Products That We Can For People.

We Don't Do Focus Groups - That Is The Job Of The Designer.

Simplicity Is Not The Absence Of Clutter.

To Design Something Really New And Innovative You Have To Reject Reason.

Really Great Design Is Hard. Good Is The Enemy Of Great. Competent Design Is Not Too Much Of A Stretch. But If You Are Trying To Do Something New, You Have Challenges On So Many Axes.