The Only Way To Win Is To

As You Consider Building Your Own Minimum Viable Product, Let This Simple Rule Suffice: Remove Any Feature, Process, Or Effort That Does Not Contribute Directly To The Learning You Seek.

Products A Start-up Builds Are Really Experiments…learning About How To Build A Sustainable Business Is The Outcome Of Those Experiments [which Follow] A Three-step Process: Build, Measure, Learn.” “[a Startup Is] … An Organization Dedicated To Creating Something New Under Conditions Of Extreme Uncertainty.

Meritocracy Is A Good Thing. Whenever Possibly, People Should Be Judged Based On Their Work And Results, Not Superficial Qualities.

Entrepreneurs Can't Forecast Accurately, Because They Are Trying Something Fundamentally New. So They Will Often Be Laughably Behind Plan - And On The Brink Of Success.

Except In Very Narrow Cases, Where There's Breakthrough Science That Needs Patent Production, Worrying About Competitors Is A Waste Of Time. If You Can't Out Iterate Someone Who Is Trying To Copy You, You're Toast Anyway.