We Learned Early On That If We

Contentment Is Both The Fruit And The Tree.

Don't Medicate Dysfunction With Spending. No Amount Of Stuff Will Get Rid Of Guilt.

Instead Of Just Purchasing An Ad Campaign, Target Test And Measure. Give An Ad A Small Try. If The Response Is Enough To Pay For The Ad, Make It Larger. With A Franchise, Ask The Most Successful Franchisees What They Did. Ask The Bottom Five Guys What They Did And Avoid It.

Too Many People Try To Do The New Job, New Spouse, New House, New Car Thing In 18 Months. That's A Good Way To End Up Broke. We've Got To Resist The Temptation To Catch Up With Our Parents In 18 Months. Slow Down. You Have The Rest Of Your Life To Play Catch Up. After All, It's Just Stuff.

Every Person Falls Down At Some Point. Successful People Choose To Get Back Up!