Focusing On The Customer Makes A Company

Maintain A Firm Grasp Of The Obvious At All Times.

Invention Requires A Long-term Willingness To Be Misunderstood.

There Are A Whole Bunch Of People Who Don't Like To Shop. But There Are Also People, Maybe, Who Even Do Like To Shop But Are Very Time Pressured. And So Shopping Online Can Save People Time.

If You Double The Number Of Experiments You Do Per Year You're Going To Double Your Inventiveness.

I Think Technology Advanced Faster Than Anticipated. In That Whirlwind, A Lot Of Companies Didn't Survive. The Reason We Have Done Well Is Because, Even In That Whirlwind, We Kept Heads-down Focused On The Customers. All The Metrics That We Can Track About Customers Have Improved Every Year.